Based on previous work conducted on behalf of JCPenney, the company built a strong rapport and level of trust with Hilco.
Working with JCP, Hilco implemented and tested a program featuring three different clearance concepts within their stores.
As part of its plan to rejuvenate the retailer by rationalizing their store base, JCPenney also identified a pool of excess inventory that needed to be monetized without closing any locations.
When faced with the need to formulate a solution for excess inventory without closing stores, JCPenney asked Hilco to help
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